Parker Walbeck - Course Creator Pro
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Learn How to Build, Market, & Sell Online Courses
WHAT’S INCLUDED IN THE COURSE?
In this in-depth course we walk you through our step by step blueprint of how we make 7 Figures a year creating, marketing, and selling online courses. (New videos are added weekly)
Private Community Mentorship
Instant access to the private Facebook group of 400+ other course creators to receive professional and peer mentoring.
12 Downloads
Download presets, templates, and calculators to better learn our workflow and optimize yours.
Free month of Teachable ($100 value), 2 Free months of Webinarjam/Everwebinar ($100 value), 50% OFF Adobe CC ($360 yearly value), & more!
Instant access to ALL the content FOR LIFE! And the content just keeps coming as Parker/Dakota are constantly learning and sharing!
Get Parker Walbeck - Course Creator Pro at the sunlurn
Class Curriculum
INTRODUCTION
- INTRO: READ FIRST!
- How to Join the Private FB Group
- My Affiliate Links To Buy Gear/Software
- WEBINARJAM + EVERWEBINAR Free Trial Links
- Full Time Filmmaker Discount
- Adobe CC Suite Discount (60% OFF) (2:17)
- 7 Figure Sales Funnel (OVERVIEW) (18:08)
- BECOME A CCP AFFILIATE!
THE R&D
- 1.1 - My 5 Keys to Success (13:20)
- 1.2 - Market Research 101 (6:14)
- 1.3 - Structure: Outline Your Curriculum (7:06)
- 1.4 - Scripting Your Lessons (9:57)
- 1.5 - Branding 101 (8:44)
- 1.6 - How to Create a Logo INTRO VIDEO (3:02)
- 1.7 - What Camera Gear to BUY to Film Content (8:39)
- 1.8 - 10 Tips for SHOOTING Tutorials (12:22)
- 1.9 - How to SCREEN RECORD (Screenflow & OBS) (9:19)
- 1.10 - 10 Tips for EDITING Tutorials (14:12)
- 1.11 - CREATE + ANIMATE Graphics (7:52)
- 1.12 - How to Build a Strong COMMUNITY (5:47)
- 1.13 - How to Land PARTNERSHIPS for DISCOUNTS (5:20)
- 1.14 - 7 Ideas for BONUSES to Include (3:09)
THE INFRASTRUCTURE
- 2.1 - Setting Up an LLC and BANK ACCOUNT (5:15)
- 2.2 - Setting Up DOMAIN & CUSTOM EMAIL (4:45)
- 2.3 - Build EMAIL LIST (Mailchimp Setup) (4:38)
- 2.4 - Build Landing/Opt-In Page (Squarespace Setup) (7:27)
- 2.5 - Where to Host Course? Teachable vs. Thinkific (9:25)
- 2.6 - TEACHABLE : Signup + Course Branding + Uploading Content (7:39)
- 2.7 - TEACHABLE : Setup Custom Course URL (2:27)
- 2.8 - TEACHABLE : Setup Sales, Checkout, and Thank you pages. (7:36)
- 2.9 - Set Up Payment Methods (PAYPAL) (3:53)
- 2.10 - Set Up ZAPIER + Connect Teachable to MAILCHIMP (5:21)
- 2.11 - Setting Up SOCIAL MEDIA (5:51)
- 2.12 - Set Up Affiliate Marketing (AMAZON + KIT.com) (6:00)
- 2.13 - How We Built Our Squarespace Website (Part 1) (14:32)
- 2.14 - How We Built Our Squarespace Website (Part 2) (12:03)
THE MARKETING
- 3.1 - The 9 Mental Triggers (12:50)
- 3.2 - What Should I PRICE My Course? (15:26)
- Course Pricing Calculator
- 3.3 - My Top 10 Pricing Strategies (9:09)
- 3.4 - How I Made $250,000 On BLACK FRIDAY Week (5:39)
- 3.5 - WHEN to Launch your Course (4:53)
- 3.6 - The Pre Pre Launch - 7 Ways to Build An Email List (9:46)
- 3.7 - The Pre Launch - Successful Email Marketing Tips (8:08)
- 3.8 - How to Write, Set Up, & Send Emails (Mailchimp) (9:26)
- 3.9 - 9 Reasons Why I Use Webinars (7:10)
- 3.10 - My Webinar BLUEPRINT - Part 1 - Title, Content, Structure (15:45)
- 3.11 - My Webinar BLUEPRINT - Part 2 - Setting Up LIVE Webinars (Webinarjam) (10:39)
- 2019 CCP+FTF WEBINARS
- 3.12 - The LAUNCH! (LIVE Webinar Presentation Tips) (10:33)
- 3.13 - The Post Launch (Follow Up & Close the Launch) (6:06)
- 3.14 - Live vs. Automated Webinars (14:23)
- 3.15 - AUTOMATED WEBINARS Part 1 - Setting Up An Automated Webinar (EverWebinar + Vimeo) (13:41)
- 3.16 - AUTOMATED WEBINARS Part 2 - Analyzing Data - Increase Sign Up, Show up, engagement/retention/purchase rates (13:32)
- Case Study - URGENCY (statistics for launching our mini course)
- Case Study - RED vs GREEN buttons? (Call to action A/B testing)
- Case Study - I spent $30k on a Marketing Agency, here’s what I learned
THE ADVERTISING
- 4.1 - Facebook Ads 101: When Should You Start & How Do They Work? (14:45)
- 4.2 - How to Set Up a Facebook Ads Account (1:54)
- 4.3 - Ad Creative: The Headline (5:40)
- 4.4 - Ad Creative: Writing Ad Copy (9 Tips) (8:09)
- 4.5 - Ad Creative: My Video Script Template (13:38)
- 4.6 - Set Up A Facebook Ad Part 1 - Setting Up Your Pixel (3:43)
- 4.7 - Set Up A Facebook Ad Part 2 - Budget & Audience Targeting (11:23)
- 4.8 - Set Up A Facebook Ad Part 3 - Creative: Headlines, Copy, Video/Image (3:47)
- 4.9 - Advanced Facebook Ad Targeting - Creating Custom & Look-a-Like Audience from Email List (6:07)
- 4.10 - Analyzing Data - Day 6 (10:01)
- 4.11 - Analyzing Data - Day 8 (7:13)
- 4.12 - Scaling - Day 11 - Custom Audience from Webinar Sign Ups Email List (8:25)
- 4.13 - Scaling - Day 14 - Custom Audience Using 95% Viewed Content (8:01)
- 4.14 - Scaling - Day 14 - International Expansion (15:11)
- 4.15 - Scaling - Week 3 - Doubling Budget (Don’t Do This) (18:22)
- 4.16 - Descaling - How I Wasted $1000! (4:21)
- 4.17 - Retargeting Ad Setup (5:36)
- 4.18 - How to Overcome Your FB Ad Plateau (10:01)
THE SCALING
- 5.1 - Quantification - The #1 Key To Scaling! (9:38)
- Weekly Report Example from $80k Week at FTF
- 5.2 - Time Management - 10 Tips to 10x Productivity (Part 2) (12:57)
- 5.3 - Time Management - 10 Tips to 10x Productivity (Part 2) (12:45)
- 5.4 - Organic Traffic: How to Build a Youtube Channel (Part 1) (15:15)
- 5.5 - Organic Traffic: How to Build a Youtube Channel (Part 2) (15:23)
- 5.6 - (COMING SOON) How to Create Raving Fans
- 5.7 - Affiliate Marketing 101 (7:55)
- Refund Rate Insights
- ROI Calculator
JOB SHADOWS
- Job Shadow - How I Shoot Tutorials (My Setup) (11:45)
- Job Shadow - Tips for Editing Tutorials (10:48)
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